If the digital door is closed, can this create a frenzy? I was watching a BBC documentary about The Beatles first visit to America a couple of weeks ago. This little nugget of film making was a collection of behind the scenes clips of the fab four and the madness that unfolded around them: no narration, no colour and no surprises there. We've all seen the photos a million times and this is certainly another brilliantly timed peice of Beatlemania PR to coincide with the 2009 re-mastered back catalogue. But one of the things that struck me most was not the music, but the obsession that grew from the demand for sightings and snippets of information, however mundane, that could make headline news and make or break a die hard fan. They just couldn't get enough. Everybody knows their name

For me, Shelley Bernstein from the Brooklyn Museum was a highlight speaker in this early session. Shelley spoke about the agile and creative online projects that the small team at the Brooklyn Museum are creating to attract new audiences.

Last week saw the annual dSCAPE 2007 event that's part of the Brighton Digital Festival. It's a great event that is brilliantly organised by the team at Wired Sussex, and a rare chance for agencies, freelancers and students to meet and talk about inspirations, innovations and share ideas (and beer). Cogapp attended 2 of the events, Folio Clinic on the first night and Designers Night on the final night.

These people found themselves with an awful lot of spare time, a few extra GPS devices and some very active dogs called Boris and Gemma.

Chances are, if you're watch telly any point soon you'll probably be seeing a font created by Fontsmith.

Ben, Fiona and I have come across Fontsmith a few times this year, they've created a number of stunning typefaces used by a few of our clients and are currently the 'tour de force' of type design studios.

One of the things that really sets Fontsmith apart is their ability to create really beautiful typefaces that work superbly on screen; BBC One, Channel 4, More 4, ITV, Film 4 to name a few.

Enjoyable

In the spirit of debate about the 2012 brand launch, design consultancy Bibliothèque exhibited their fantastic collection of design work by Otl Aicher and his team for the 1972 Munich Olympics. It's a timeless and extensive communications system covering books, posters, signage and was executed by a team of over 4o designers. Wonder if 2012 will be admired in a similar way in 25 years (hope so) ?

Using a tool called Walrus, a clever chap called Young Hyun thinks it looks like this:

"Walrus is a tool for interactively visualizing large directed graphs in three-dimensional space.

Created by Brand New School in New York, this interactive billboard was designed to in conjunction with the launch of Adobe's new CS3 range of products and it's tagline 'Creative License'. It's an interesting execution of a simple idea and one that starts to push the boundaries of brand experience a little further away from the standard self contained brand showreel approach towards something a little more interactive. http://www.brandnewschool.com/project.php?id=410

I found this site whilst doing Discovery for a pitch earlier this year.