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Macmillan commissions Cogapp to undertake digital strategy workshops

April 2008

Cogapp is to conduct a series of digital strategy workshops with Macmillan Cancer Support, as part of ongoing consultancy work for the charity. The project will involve the collaborative examination of the charity's current and future digital strategy, both on the web and beyond. It will seek to explore the many broad challenges and opportunities the current landscape presents to an organisation of its nature, with a focus on how the charity may use digital media to best support its mission - to improve the lives of people affected by cancer. The workshops will be attended by a number of the charity's senior decision makers.

This engagement with Macmillan builds on two previous projects, and sees our relationship develop through usability testing and user centred Information Architecture development, on to strategic consultation, building on Cogapp's long standing expertise in the digital healthcare domain.

Last updated: Wed, Apr 9, 2008 Copyright © 2008. Cogapp.