Katie Smith
Katie is a digital strategist with more than ten years experience in the public and not for profit sectors. Most recently she was Head of Digital Media at leading cancer charity Macmillan Cancer Support, where she was responsible for all their online services including the UK's biggest online community for people affected by cancer.
Prior to that, Katie managed the websites for 10 Downing Street and the Home Office. While at the Home Office, she led the development of the first immigration department website, and at No 10, she was responsible for the development of the original award-winning e-Petitions service.
Katie is highly experienced in developing digital strategies that are integrated with the business as a whole. She also has a particular interest in the role of social media and online community in building relationships between brands and their customers.
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